Many companies can’t afford a full digital marketing team.But they still need one.
See what it really costs to build a full digital marketing team and how to get the same coverage for the cost of 1–2 full-time hires.
What this calculator shows you
- The cost of building a full in-house marketing team across key roles
- How much coverage you actually get at different budget levels
- The difference between hiring individual roles vs. accessing a full team
- How a fractional model expands your capabilities without increasing headcount
This isn’t just about cost, it’s about how much marketing capability your budget can support.
Why growing teams choose a fractional model
As companies scale, they face the same challenge:
Do you hire multiple specialists or find a way to access those capabilities without the overhead?
Hiring in-house means:
- Paying full salaries for each role
- Slower ramp time
- Limited flexibility as needs change
A fractional model gives you:
- Immediate access to multiple specialists
- Flexibility across channels and priorities
- A full system of execution without building a full department
Want to build the right digital marketing team for your budget?
Most teams can access a full digital marketing team for the cost of 1–2 hires
